« Tiananmen Square Podcasts | Main | Make Your Blog Talk! »

Jun 7
Things That Make Me Go "Hmmm..."
There's a little snippet over on Andapr today about podvertsing. The quote is from a an eMarketer report and quotes podcast audiences being projected at:
  • 10 million this year
  • 25 million by 2008, and
  • 50 million by 2010
That's all fine, but the next bit is about podcast advertising revenues:
  • $80 million this year
  • $300 million by 2010
Does that mean that an ad spot on a podcast is worth $8 this year and $6 in 2010? I'm in!

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« Tiananmen Square Podcasts | Main | Make Your Blog Talk! »

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