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Jun15
Ways To Describe a Podcast
There is no shortage of people out there that will attempt to define a the term 'podcast'. I won't add to the noise. This entry is aimed at podcasters who are asked that question by a potential interviewee.

I operate primarily in the tech field, so most of the people that I want to interview already know what a podcast is. However, there are tons of great interviewees out there who may have only heard the term in passing, or not at all.

I think the best way to describe a podcast to someone who has never heard the term before is to tie it to what they know. I'd start with saying that a podcast is essentially Internet radio. It has the added advantage, though, of being available online potentially foreve so that listeners can grab it at any time. A podcast can deliver a message forever rather than a one-shot radio deal or presentation.

Personally, I wouldn't bother with any explanation about RSS feeds and podcatchers as that's likely to make the whole thing sound too technical and may scare off your potential interviewee.

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