« More Podcast Transcription | Main | Google Trends »


Podonomics = (n.) The study of the production, distribution and consumption of podcasting with the management of marketing budgets.

It's official. Podcasting has it's own marketing/executive/corporate buzz word. Leesa Barnes (another Canuck, wOOt!) writes the Podonomics blog which deals with optimizing podcasts for 'corporate use', if you will.

In on particular article, Leesa gives some advice about how corporations should encourage social media on their own turf in order to study and make use of the results.

You see, it's better to be in control of social media, than to ignore it. I'm not saying that you control the content. Instead, you can study it, learn from it so you can improve your products, clean up your customer service and deal with customer complaints in a timely manner.

Great advice. Leesa: added to my aggregator.

Tags: podonomics

related entries

2 Comments/Trackbacks

So cool to run across your blog and your post about Podonomics. I'm starting to ruffle a few feathers with my unapologetically critical look at how people are using podcasting (or ignoring it altogether). So, maybe you and I can ruffle some feathers together? Virtually speaking, of course.

Ruffling is what I do best. I try to keep this blog fairly professional, but I've been known to step of a few toes :)

Comments/Trackbacks are closed for maintenance.

« More Podcast Transcription | Main | Google Trends »


Related Resources

Advertise Here

sponsored ads


What's this?

Prefer Email?
Subscribe below-

Current News


Bookmark this Page
Write for us
About us
Network Map

Support This Blog



Know More Media - Internet / Ecommerce / Online Business

know more media network

View Network Map

Network Feed List (OPML)

  • Business
  • AManWalksIntoAnOffice
  • AnalyzeThisBusiness
  • BIZZspotlight
  • Business Overview
  • CoreCharacter
  • ItsBadBusiness
  • KnowMoreMedia
  • PRNewsBank
  • SistersInBiz
  • Workerette

we support unitus

Unitus - Global Microfinance Accelerator



Influencer: The Power to Change Anything

BizPodcasting is a member of the Know More Media network of business related blogs.

Here are some current headlines from some of our business publications:


  • Smish: The App for Managing Your PC Apps
  • Online Alarm Clock With Rooster Crowing Sound
  • How to Beat Monday Blues: Just Psyche Yourself + 1 Dark Tip


  • Webinar: Maximizing Your Success to Get a Job in the Industry
  • Call Center Philippines: Effects of the US Crisis
  • Foreign Executives Advise Us to Change our Culture





  • Exciting New Site for Brain Based Leadership
  • Are You Old and Tired?
  • Obama’s Top 10 Business Brain Tactics