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It figures that Andrew would get it right. While I've been berating podcasters who take cut-rate CPMs in order to put $20 into their pockets while undermining the rest of the podvertising industry, Andrew Baron has nailed how podvertising should...
I wonder how this title is going to effect Katie's Google Juice.Mark Ramsey laments how he has left the CBSnew.com Notebook podcast because of a 30-second erectile dysfunction ad spot. So they took a 60 second segment that wasn't great...
We've all seen examples of subliminal visual ads. Quick blinks of brand names or ideas on a television screen between frames of what we're actually watching. I think the jury is still out whether visual subliminal ads are effective, but...
I hate to call this guy Bam Bam, but apparently that's who he is.Mr BB is a UK FM disk jockey who has decided to kiss the transmitters goodbye and go exclusively on the pod.In an interesting subscription model, he's...
Corey Deitz from About.com's Radio site tells us of Talk Shoe's new podcaster payment program. I wrote about Talk Shoe some time ago, but they didn't have this program running at the time. Now, it seems, Talk Show is providing...
iTunes Affiliate Program
Don't Believe Podcast Niches Work?
Pharmaceutical Companies The Next Big Podvertisers?
Podvertising Auctions on eBay
Personality and Credibility
Apple iTunes Ads?
Main Stream Media Advertising Down
Top 10 Reasons for Broadcasters to Podcast
Where is the Money?
Maybe There is Money in Podcasting
Pay Per Call Advertising?
Trading Currency Metrics
Rocketboom: The $85,000 Videocast?
Make Your Own Podvertisement
Things That Make Me Go "Hmmm..."
Monetizing Your Podcast
Podvertising - Yea or Nay?
They're Listening to the Whole Show
Travelocity Jumps on the Podwagon
Podcast Day 2006
Three Listeners. Good or Bad?
My Three Legged Dog Vindicated!
Kiptronic Paving Podvertising Way
Podcast & Portable Media Expo Schedule
What's More Valuable? Podvertising or MSM Advertising?
GCap Takes on the BBC
Podcasters: Beware Scummy Advertisers
Holland Cooke's Take on Poodcasting
My Three-Legged Dog
Podfade or Profits?
Of Walkmans and iPods
Linked Media: New Audiences
$12K Podvertising Auction Closes
Podcast Ready: Device-Side Podcatching
Podcast Advertising on eBay.
Case Study: Why You Can't Manufacture Viral Marketing.
Kiptronic: Advertising for Podcasts
Fruitcast: Advertising for Podcasts
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