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Jul 9
Tippins: 7 Habits of Successful Podcasts

Robyn Tippins, one of my many b5 Media partners in crime, has a great article list of the top 7 tips that podcasters should adhere to. I'm an indie podcaster and therefore don't really buy into the whole notion of rules in podcasting, but I understand that there needs to be some commonality of form in the business podcasting world.

You'll have to hit to read all the details, but the headlines are:

  1. Know Your Audience
  2. Short, Very Short Spots
  3. Call to Action
  4. Low Key, Witty
  5. Fresh Spots
  6. Avoid Bumper Spots
  7. Think Long Term


2 Comments/Trackbacks

I agree, I'm not a rules kinda gal either. If I were, I'd not be a tech blogger/video game writer as a female ;) however, these guidelines are more for helping business podcasts that are into advertising and don't really understand the medium just yet. You and I know, as podcasters, that screaming at someone like a car ad just isn't going to work on a podcast, but for someone who's been advertising on FM for decades, old habits die hard...

Thanks for the link. I didn't even know you were blogging over here. I'll have to add you to my bloglines lists of must reads! :)

Don't tell anyone that you found me. It's a secret! A real poorly kept secret!


You're right, of course, that we all take what we already know into new ventures. In many cases (such as your FM radio example) that's not the best idea. Always good to have tips.

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