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Free To Air Satellite Getting Noticed

I recently wrote about Podsat.net which is offering podcasters the ability to get their shows on satellite radio for the low, low fee of $1 per minute.

I'm going to get the relationship wrong here, but I think the actual satellite radio network is called Free To Air (FTA). The difference between the existing satellite radio "stations" like Sirius and FTA is that FTA is...well...free. Sirius and XFM both have monthly subscription fees.

I have some issues about paying to be someone's content, but I still think that it presents an opportunity that some podcasters may be interested in. Oak Grove Media disagrees and I have to concede that they have a point.

think: public access cable channels. yes, it's true that you have access to a huge audience, but it's also true that none of them are paying attention to you. think of how often you watch public access cable. (and if you actually watch public access cable, think of how often you don't get dates.)

I don't pretend to be an expert on FTA or satellite radio in general, but I do know that public access TV is generally pretty uninspired stuff. I still predict that there will be a fair amount of interest in FTA and that a lot of podcasters will take advantage of it.

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